Nielsen hopes to bring science to TV casting
Ashton Kutcher as a television morning show host? Aaron Paul as an advertising spokesman for hybrid automobiles?
Internet
Jun 22, 2016
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News tagged with nielsen
Autocratic leaders who sign human-rights treaties seek political gain, not material benefits, study says
Since World War II, more than 45 international human-rights treaties have been signed by many of the world's roughly 200 countries. But why do some states sign such accords, especially if they lack a strong human-rights commitment ...
Social Sciences
Oct 20, 2014
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Nielsen says ABC didn't really win in ratings
(AP)—The Nielsen company said Tuesday its report last week that ABC's evening newscast had broken a 263-week winning streak by NBC was incorrect.
Telecom
Oct 14, 2014
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Nielsen buying Harris Interactive for about $117M
Consumer research and TV ratings firm Nielsen is buying market research firm Harris Interactive for about $116.6 million.
Business
Nov 25, 2013
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Great plains producers could profit from spring canola crops
Farmers in the semiarid central Great Plains have traditionally used a 2-year, no-till, dryland, winter wheat/fallow cropping system, which stretches scarce soil water supplies and minimizes crop failure from water stress. ...
Other
Nov 1, 2013
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Climate change has silver lining for grizzlies
Global warming and forest disturbances may have a silver lining for threatened species of grizzly bears in Alberta, Canada.
Ecology
Oct 28, 2013
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Nielsen to begin measuring mobile viewing
Starting next fall, Nielsen will begin counting television programs watched on mobile phones and tablets within its traditional TV ratings.
Telecom
Oct 28, 2013
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Broadcasters worry about 'Zero TV' homes
(AP)—Some people have had it with TV. They've had enough of the 100-plus channel universe. They don't like timing their lives around network show schedules. They're tired of $100-plus monthly bills.
Telecom
Apr 7, 2013
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Nielsen to begin counting broadband viewing homes
The company that measures television viewership will soon begin counting people who watch programming through broadband instead of a traditional broadcast or cable hook-up.
Telecom
Feb 21, 2013
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Twitter buys firm tracking social network TV talk
Twitter announced Tuesday that it has bought Bluefin Labs to ride the trend of viewers using smartphones or tablet computers to chat at social networks about shows they are watching.
Internet
Feb 6, 2013
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