Why do brands such as Manchester United and Apple capture hearts and minds? When consumers feel a strong emotional attachment to a brand, there is seemingly nothing we would not do–from paying more for it to defending it ...
Social Sciences
May 9, 2013
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LG Electronics revealed its newest premium mobile device with the announcement of the Optimus G, a high-end smartphone that offers powerful performance, an elegant and sleek design, and an innovative user experience. As the ...
Consumer & Gadgets
Aug 28, 2012
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(AP) -- Taiwan smartphone maker HTC Corp. reported a 70 percent drop in first quarter profit as it faces keener competition from Apple Inc. and Samsung Electronics Co.
Business
Apr 24, 2012
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Everybody loved the sleek design of Ferraris in the late 1960s, back when cars were the coolest gadgets around.
Consumer & Gadgets
Nov 24, 2011
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