Benefits messaging boosts consumer plant purchasing

A deeper understanding of the relationship between plant benefits, consumer perceptions, and demographic differences is important when shaping marketing strategies for communicating the benefits of plants. In the ornamental ...

International study shows staycations are likely here to stay

An international study by tourism and hospitality experts in the U.S. and China has determined the "staycation phenomenon," which reached prominence during the COVID-19 pandemic, is still going strong and is most likely here ...

Frigid US city becomes haven in climate change era

Standing on the frigid coast of Lake Superior, thawing ice glistening in the northern Minnesota sun, Christina Welch recalls what made her trade the temperate vineyards of northern California for the notoriously chilly city ...

page 1 from 7