Related topics: advertising

US Internet ad revenue surpasses broadcast

For the first time, U.S. Internet advertising revenue has surpassed that of broadcast television thanks to sharp growth in mobile and digital video ads.

Online advertising in US rises 16 pct in 1Q

New figures show Internet advertising in the U.S. is still growing at a robust clip as marketers pursue the growing online audience and data analysis helps to target their pitches at people most likely to buy their products ...

US Internet ad revenue grows 15 percent in 2012

U.S. Internet advertising revenue grew 15 percent to a record $36.6 billion in 2012, with mobile ad revenue growing faster than other types, according to a new report Tuesday.

Mobile advertising worth $5.3 bn in 2011: survey

Some $5.3 billion was spent on mobile digital advertising in 2011, a survey showed Wednesday in the first industry-sponsored measure of what is expected to be a booming market.

US approves Google's acquisition of Admeld

The US Justice Department on Friday approved Google's $400 million acquisition of Admeld, a company that provides an online advertising platform for publishers.

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