Blogging influencers could be music to a marketeer's ears

In the ever-changing digital landscape, bloggers have risen to prominence as influencers, playing an important role in helping consumers pick and choose the products and services on which they want to spend their time and ...

Is 'sharenting' on social media the new normal?

Parents are posting photos of their children on social media to build their personal brand and boost their role as influencers, Murdoch University researcher Dr Catherine Archer has warned.

Second Vietnam blogger arrested on anti-state charges

Vietnamese police arrested a prominent blogger Saturday, the second writer seized in the last fortnight as the country's communist authorities keep up their long-running crackdown on online dissent.

Blogosphere exerts new consumer influence on food industry

Earlier this year, bloggers scored a high-profile victory in their campaign against a common bread ingredient—also used in yoga mats and other plastics—when Subway announced it was dropping the substance from its dough ...

EBay expands same-day delivery to more cities

EBay is expanding its same-day delivery service to more locations and letting buyers and sellers create "collections" of products available on its site as it moves beyond its roots as an online auctioneer.

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Blog

A blog (a blend of the term web log) is a type of website or part of a website supposed to be updated with new content from time to time. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Entries are commonly displayed in reverse-chronological order. Blog can also be used as a verb, meaning to maintain or add content to a blog.

Although not a must, but most good quality blogs are interactive, allowing visitors to leave comments and even message each other via widgets on the blogs and it is this interactivity that distinguishes them from other static websites.

Many blogs provide commentary on a particular subject; others function as more personal online diaries; yet still others function more as online brand advertising of a particular individual or company. A typical blog combines text, images, and links to other blogs, Web pages, and other media related to its topic. The ability of readers to leave comments in an interactive format is an important part of many blogs. Most blogs are primarily textual, although some focus on art (art blog), photographs (photoblog), videos (video blogging or vlogging), music (MP3 blog), and audio (podcasting). Microblogging is another type of blogging, featuring very short posts.

As of 16 February 2011 (2011 -02-16)[update], there were over 156 million public blogs in existence.

This text uses material from Wikipedia, licensed under CC BY-SA